
Mamma & Amour
Redefining Kids Fashion with 100% Organic Care

Overview
Mamma & Amour needed a brand identity that reflected its commitment to organic, sustainable, and child-safe fashion. The challenge was to create a warm, trustworthy, and premium visual identity that would resonate with modern parents while communicating the brand’s focus on quality, comfort, and environmental responsibility.
We developed a playful yet premium brand identity inspired by the purity, comfort, and care that define the brand. From the logo and packaging to stationery and digital assets, every design element was crafted to communicate trust, sustainability, and the gentle experience of dressing children in certified organic clothing.
The Story
Behind Logo


Identity Assets
Hex: F6F9F4
RGB: 246 249 244
Hex: 7EA56A
RGB: 126 165 106
Hex: F2DA75
RGB: 242 218 117
Belgan Aesthetic
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Comic Sans Bold
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Product Sans
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Brand Gallery




