APT
Applied Precision Tooling
Overview
APT relied on traditional business connections and had no digital presence. They needed a modern identity to support future growth.
We designed a metal-finish logo and built their website. The metallic look reflects strength and durability, while the golden spark symbolizes energy and precision in metal moulding.
The Story
Behind Logo
Identity Assets
Hex: 8E8E8E
RGB: 142 142 142
Hex: FFAA00
RGB: 255 170 0
Hex: F4F4F4
RGB: 244 244 244
Hex: 000000
RGB: 0 0 0
Kanit
AaABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
Brand Gallery
Engineering
The Experience
Beyond the visual identity, we architected a full-scale software solution. From core logic to end-user interaction, the brand's DNA is now hard-coded into a high-performance digital ecosystem.
Software
System Architecture
Next.js
Utilized for Server-Side Rendering to ensure complex visual pages load instantly.
Cloudinary CDN
Strategic image optimization to serve different sizes based on user device.
TypeScript
Strict type-safety across the architecture to prevent runtime errors in data-heavy views.
Vercel Edge
Middleware deployment to handle global routing and authentication at the closest possible node.
Calculated
Excellence
We don't just build for aesthetics. Every implementation is benchmarked to ensure high-velocity interaction, rock-solid reliability, and quantifiable value for the end-user.
Asset Speed
SEO Visibility
Render Latency
Uptime Rate
